How to Get Booked on More Stages
Getting booked on more stages starts with the one thing almost nobody does, which is asking.
What to Say When They Say They Can’t Afford You
They liked the whole thing right up until the number. Then came “I can’t afford it,” and the first instinct is to apologize for the price and start cutting.
What a Small Business Conference Actually Does
A small business conference is either worth the money or it isn’t, and the answer shows up in the hallways, not the sessions.
What to Say at a Networking Event
Originally aired Monday, September 14, 2026. Businessing is now a weekly show with a new episode every Monday. What to say at a networking event comes down to three words: clear, curious, and kind. Nobody ever handed you those words, so here they are. You walk in, you scan the room, and then you’re standing […]
Host Your Own Event for Under $200
Host your own event and every advantage moves to your side of the table. You pick the room, you pick the topic, you pick who is in it, and you are the one standing in the middle of it.
How to Get AI to Recommend Your Business
Originally aired Wednesday, September 9, 2026. Businessing is now a weekly show with a new episode every Monday. Somebody in your town is getting recommended by AI right now, and there’s a good chance it isn’t you. There’s no magic to how it picks. It reads what the web already says about you, then answers […]
Five Reasons You’re Not Doing The Thing
There’s something on your to-do list that hasn’t moved in weeks, and it isn’t because you’re lazy.
What Should I Say When Someone Asks What My Business Does?
Say the problem you solve and who you solve it for, in a sentence or two. Skip your credentials and features. Tie it to the fear or feeling behind the problem. A handyman might say he does ‘everything on your home to-do list you hate to do.’ A good pitch makes people ask questions and think of someone to refer.
How Can I Make My Customers Happier Without Changing My Product?
Deliver faster. The one thing customers won’t forgive is making them wait. Cut steps your clients don’t care about, automate the repeatable ones, and batch similar work together. Then find one thing in your business that takes longer than it should and fix it this week.
How Do I Create My Own Luck in My Small Business?
You create luck by giving it more places to find you. Meet more people and spend time with optimists. Do the work when nobody’s watching so you’re ready. Ask for what you want, then stay in touch with the people who can change your business. Daily outreach, follow-ups and posts make this a habit.