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Tag: Marketing

How to Market Your Small Business with No Budget: The Customer Treadmill Framework​

Close-up shot of a small business's sales and total costs chart review

Stop thinking “marketing” and start thinking “customer treadmill”—your goal is a steady stream of paying customers, not brand awareness.

So you want to get better at marketing? How to start tracking the numbers that will help you do that

So you want to get better at marketing? How to start tracking the numbers that will help you do that

Learn how to track the right marketing KPIs for your small business so you can make confident, data-driven decisions without getting overwhelmed by numbers.

The Power of Book Recommendations Among Entrepreneurs

The Power of Book Recommendations Among Entrepreneurs

Pat Miller

Business Cards: Are They Still Worth It?

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Pat Miller

The Employee Advantage

The Employee Advantage

Mary Murray

10 Outdated Website Features You Need to Retire from Your Website

10 Outdated Website Features You Need to Retire from Your Website

Amy Pierquet

5 Surprising Marketing Tips Small Business Owners Need to Know

5 Surprising Marketing Tips Small Business Owners Need to Know

Beth Houtrow

3 Ways to Level Up Your Messaging to Attract Your Target Audience

3 Ways to Level Up Your Messaging to Attract Your Target Audience

Erin Marcus

15 Must-Haves for an Effective Website

15 Must-Haves for an Effective Website

Amy Pierquet

5 Social Media Mistakes to Avoid and What to Do Instead

5 Social Media Mistakes to Avoid and What to Do Instead

Mary Murray

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