NFL football will be back before we know it. Okay. But why am I talking about football on a business podcast? Believe it or not, the NFL is one of the few things that unites us as a culture. And that’s important for your business because it’s one of the few topics that we can talk about with one another, which in turn helps build the “know, like, and trust” factor with your target audience.

Beyond just talking about football, I’m sharing reasons why dipping your toe into your local NFL team’s colors is good for business. From generating good vibes to creating a new version of your logo, it’s just another way to market and relate to your community.

What else is going on in your town that you can leverage to build community and foster united relationships?

Also on this episode:

• Business Strategy / Self Awareness – This topic has been discussed a lot already but we have to keep talking about it to make sure we stay on track with our small business goals. Today I’m talking with Kirsten Barfoot, speaker, author and life coach, who has some good stuff to say about the importance of developing a small business strategy.
• Social Media / Customer Reach / SMS Marketing – Social media is a key part of marketing any business but the landscape is ever changing. Could it be time to pivot? Barbara Casey, CEO of Mobile High 5 is here to share her thoughts on why social media is no longer serving businesses as a way to reach their customers, and what you should use instead.
• Business Growth / Decision Making / Celebration – We know we need to grow, we know we need to plan out and execute next steps, but sometimes we just get stuck. Today I’m talking to the guy who literally wrote the book on taking those next steps, Kyle Mealy, CEO of Next Level Coaching. He’s been where you’ve been and is discussing his process that he talks about in his book, The Next Level Formula.

The Idea Collective

Tired of working on your small business all by yourself? Wish you could have allies and partners willing to answer your questions, pick you up when you’re struggling and celebrate when you’re winning? Check out the international small business community that is working together to beat the odds and achieve their small business goals: The Idea Collective Small Business Incubator.

Be our Guest

And, we’d love to have you on the Pat Miller Show. Use the booking link below.

Invitation: Join the Small Business Rebellion Chicago presented by Relay

Don’t miss our newest in-person event – the Idea Collective’s Small Business Rebellion Chicago presented by Relay. On August 19, 2023 we’ll gather in Palatine, IL (Chicagoland), for one day to learn, connect and grow. Our keynote is the author of Profit First – Mike Michalowicz! Learn more about the event and snag your ticket: https://www.smallbusinessrebellion.com