It’s St. Patrick’s Day, so Pat Miller is talking about luck. Not the four-leaf-clover kind. The kind you can actually build.

The concept comes from Sahil Bloom, who keynoted the 2025 SBOC conference. In his book The Five Types of Wealth, Bloom describes something called luck surface area: the idea that you can deliberately expand the territory where good things can happen to you.

Think about what one lucky break could do for your business. You land your dream client. You get a partnership that doubles your revenue. Someone says yes to the meeting that changes everything. As Pat put it on today’s show, “In small business, it’s just a phone call away. One call from the right person, one email from the right person, one yes from the right person, and everything changes.”

You could call that luck. Or you could engineer it. Pat walked through four ways to expand your luck surface area, all drawn from Bloom’s framework.

Meet more people. The more people you know, the more people are there to partner with you, to buy from you, to introduce you to the right opportunity. Send a cold email. DM someone you respect. Spend time around optimists and can-do people. Get out of the rooms where people tear you down and one-up each other.

Do the work in the darkness. When luck isn’t shining on you, are you still working? Are you preparing the business for the moment someone is ready to partner with you? Pat’s line: “Do the work when no one is looking, because then you’ll be ready when someone is.”

Shoot your shot. If you want something and you’ve done the work to deserve it, ask for it. Pat used his own example: “It would be great if this show was on SiriusXM. I should go find the person in charge of the business channel and say, can we have a meeting?” The world is made for people who will ask.

Follow through. Stay in touch with the people who can change your life. Share value with them. Be present in their mind. Everything you want can show up if you’re the solution for the right person’s problem.

Here’s the paradox Pat landed on: entrepreneurs make money one way, and it’s the one thing they avoid almost more than anything. Selling. Asking for money. Contacting someone and asking them to invest with you. If we want to make more money, asking for money needs to become a daily habit.

That’s why Pat built the Sale Team app and it’s totally free. The concept is simple: three daily actions. Send an outreach message. Follow up on a lead or proposal. Post one piece of content on your primary platform. Do it every day, keep your streak alive, earn experience points, climb the leaderboard. And when you close a deal, you ring the bell for everyone to see.

Check the app here: https://saleteam.smallbusinesscommunity.com/

Pat calls it “the Duolingo for small business sales.” Don’t let your streak die.

The app adds a communal layer too. You can high-five people when they make sales. You watch the feed of everyone out there doing the work. The experience and cash leaderboards reset monthly, so there’s always a fresh start.

You never know when your business is going to change. That new client, that introduction, that one yes. But those moments only find you if you’re taking the daily actions to put yourself in the arena. That’s the luck surface area. That’s the Sale Team.